In May, we successfully launched OURA Asia via Zoom Breakout Rooms. During the media session, we engaged 4 key opinion leaders to walk us through breathing exercises, the importance of knowing how masks affect our skincare, finding the right mask for you and your family, and how to stay healthy in the middle of a pandemic.
The media launch was attended by 30 media – 70% of which published about the launch, founders, and brand afterwards.